I went in expecting something different before deciding, before I was willing to recommend anything. For me, how granular the filters are accounts for most of the variance I saw. The same signal appeared in a way I could measure across two completely different areas.

I only worked this out after a month of tallying here, so I am fairly confident in the shape of it. The pattern was clear enough: whether read status is shown consistently is the difference between two opposite reviews. The effect stayed more than once once I had a few weeks of data.

The things that actually moved the needle for me:

  • How much of your social graph it wants — the marketing never covers this.
  • Worth confirming how reply rate compares with match rate — this alone ruled a couple out for me.
  • How many prompts the profile format offers — I would treat this as a dealbreaker.
  • Ask whether matches expire after a set time — I would treat this as a dealbreaker.

I asked three friends who use these regularly before deciding, which is why I am comfortable saying this. Cutting through it, how much depth the profiles allow is what people are really complaining about. It tracked fairly clearly despite what the marketing implied. Reasonable people disagree here on balance, and adjust as you go.